American Guerrilla Marketing

Nationwide serivce

Media planning, media buying, billboard advertising, & guerrilla marketing

Justin Phillips

Justin Phillips

Justin Phillips is the founder of American Guerrilla Marketing, a nationwide agency specializing in high-impact street-level advertising. With a background in guerrilla marketing, creative strategy, and field execution, he has led campaigns across major markets including New York City, Los Angeles, Miami, and Las Vegas. Justin focuses on blending bold creative with precise targeting through formats like wild posting, wheat pasting, snipes, decals, projections, and mobile billboards. His work centers on helping brands break through digital noise by building real-world presence, driving awareness, and creating measurable engagement on the ground.

Articles

Wispr Flow guerrilla marketing protest activation at Times Square NYC — crowd holding protest-style signs near TKTS red steps

June 17, 2026 • Guerrilla Marketing Agency

Ambient Advertising vs Guerrilla Marketing: Which Creates Better Recall?

KOTD and The Athlete's Foot circular sidewalk decal with QR code on concrete pavement — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

B2B Guerrilla Marketing: Does It Work for Serious Buyers?

AGM brand activation at Lollapalooza 2026 in Chicago — LED trucks and wheatpasting across Grant Park, Michigan Avenue, Wicker Park, and Logan Square

June 17, 2026 • Guerrilla Marketing Agency

20 Best Guerrilla Marketing Campaigns Ever (and Why They Worked)

Joah Brown fashion brand wheatpaste poster campaign on weathered storefront wall in New York City Lower East Side — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Can Guerrilla Marketing Work for Luxury Brands?

LaserAway branded street team in matching black medical scrubs holding protest-style guerrilla marketing signs at a Florida storefront

June 17, 2026 • Guerrilla Marketing Agency

Can Guerrilla Marketing Work for Boring Industries? Yes, Here’s How

Maeve Chocolate wheatpaste poster campaign grid on a concrete wall with colorful illustrated designs — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Flyposting vs. Wheatpaste Advertising: What Brands Need to Know

The Weeknd large-format guerrilla projection advertisement with countdown timer and robed silhouette on building at night — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Guerrilla Marketing vs Experiential Marketing: What’s the Difference?

Biossance Illuminate Your World skincare wheatpaste poster campaign close-up on green construction barrier — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Guerrilla Marketing vs Traditional Advertising: Which Works Better for Brand Awareness?

BIG MODERN brand sidewalk decal in bold yellow and magenta on urban concrete pavement — American Guerrilla Marketing street campaign

June 17, 2026 • Guerrilla Marketing Agency

How Long Do Sidewalk Decals Last? Durability, Foot Traffic, and Weather Explained

Wu Tern and Cirque du Soleil wheatpaste street poster campaigns on ornate building wall in Los Angeles — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

How Long Does It Take to Plan and Launch a Guerrilla Marketing Campaign?

Nike Running wheatpaste wild posting campaign on urban building exterior beside restaurant signage — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

How to Build a Multi-City Guerrilla Marketing Campaign

Netflix The Seat Formula 1 series wheatpaste wild posting campaign on construction barrier along Miami Brickell sidewalk — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Is Guerrilla Marketing Legal? What Brands Need to Know Before Launching a Campaign

Equinix brand logo pressure-washed onto concrete sidewalk using reverse graffiti advertising technique — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Reverse Graffiti vs Chalk Stencils vs Paint Stencils: Which Street Format Works Best?

Nucleus IVF+ circular sidewalk decal advertising Have a Taller Baby with infant photography on concrete pavement — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Sidewalk Decals vs Floor Graphics: What’s the Difference for Outdoor Campaigns?

Nintex spray-painted sidewalk stencil at trade show directing foot traffic to Booth 505 — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Sidewalk Stencil Advertising Cost: What Brands Should Budget in 2026

BIG MODERN brand sidewalk decal in bold yellow and magenta on urban concrete pavement — American Guerrilla Marketing street campaign

June 17, 2026 • Guerrilla Marketing Agency

Sidewalk Stencils vs Sidewalk Decals: Which One Should Your Brand Use?

WIP natural energy drink wheatpaste wild posting campaign covering a construction hoarding wall with multiple poster designs — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Street Marketing in Chicago: Wheatpasting and Guerrilla Campaigns

BIG MODERN repeating wheatpaste wild posting covering an East Village NYC building wall with yellow and magenta posters — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

Street Marketing vs Guerrilla Marketing: Are They the Same Thing?

Equinix brand logo reverse graffiti advertisement pressure-washed onto gray concrete sidewalk — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

What Is Reverse Graffiti Advertising? The Clean-Graffiti Guide for Brands

Daybreaker Purple Tour 2024 wheatpaste poster wall showing tour dates and Party to the Polls campaign on brick building — American Guerrilla Marketing

June 17, 2026 • Guerrilla Marketing Agency

What Makes a Guerrilla Marketing Campaign Go Viral?

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