June 16, 2026
American Guerrilla Marketing is building its national installer network and is looking for experienced decal installers in markets across the United States. If you have hands-on experience with vinyl and specialty decal installation on outdoor surfaces and want to work with major brand campaigns in your market, we want to hear from you.
Our team executes sidewalk stencil, floor graphic, and surface decal campaigns as part of our broader outdoor advertising services across 50+ U.S. markets from our base at Industry City, Brooklyn, NY. Installation quality is the most visible measure of campaign execution quality, and we build our installer relationships with the same care we apply to every other part of the campaign process.
Decal installer work at American Guerrilla Marketing covers a range of surface and material types depending on the specific campaign. The common thread across all installation work is the need for precise technique, proper surface preparation, and clean execution that delivers a finished installation that looks professional in the documentation photos that go to our clients.
Floor graphic and sidewalk decal installation is one of the most active categories in our field installation work. Applications include retail floor graphics inside commercial spaces, outdoor sidewalk decals on private commercial pavement, event floor graphics at convention centers and special event venues, and directional and wayfinding decal systems in high-traffic pedestrian environments. This category requires specific knowledge of anti-slip laminate application and surface preparation for outdoor concrete and asphalt surfaces.
Window decal installation for retail storefronts, office buildings, and transit-adjacent building facades requires clean surface preparation, precise alignment, and air bubble elimination technique that is more demanding than basic surface applications. Installers with experience in large-format window graphics and perforated window vinyl are particularly valuable for campaigns involving transit-adjacent and storefront applications.
Vehicle decal and partial wrap applications for branded vehicle campaigns are a specialized installation category that requires specific vehicle surface preparation knowledge, vinyl material handling experience for curved and complex vehicle surfaces, and the ability to manage the multi-step application process for full and partial vehicle wrap installations.
Demonstrated hands-on experience with vinyl and paper decal installation is the primary qualification we look for in installer candidates. Portfolio documentation of previous installation work, even phone photos of completed projects, is helpful for evaluating application technique and finish quality. We also look for reliability, punctuality for scheduled installation windows, comfort with non-standard working hours including nights and early mornings, and the ability to work independently on single-person installation assignments without direct supervision.
Send an email to [email protected] with the subject line “Decal Installer – [Your Market].” Include your market, your relevant installation experience and the types of surfaces and materials you have worked with, and any notable brands or agencies you have installed for. We maintain an installer database and contact candidates when appropriate projects become available in their markets.
American Guerrilla Marketing is growing across 50+ U.S. markets. We are looking for experienced installers, operators, and field crew leads who want consistent campaign work with major brands.
A decal installer installs vinyl, paper, and specialty decal materials on outdoor surfaces including sidewalks, building windows, vehicle surfaces, construction barriers, and retail fixtures. The role requires precision surface preparation, accurate alignment, proper adhesion technique, and clean removal of previous materials. GPS documentation of completed installations is a standard part of the role.
Requirements typically include demonstrated experience with vinyl and paper decal installation on outdoor surfaces, familiarity with surface preparation techniques, experience with floor graphic and anti-slip laminate applications, reliability for shift-based installation work, and a valid driver’s license for field access.
Decal installers work on concrete and asphalt pavement for floor graphic applications, building windows and glass facades, construction barriers and hoarding panels, vehicle surfaces, retail fixture surfaces, and specialty outdoor surfaces including metal panels and painted walls.
Many outdoor advertising decal installations are scheduled during off-peak hours. Night and early morning shifts are common in this role, particularly in high-traffic pedestrian and retail environments where daytime installation is disruptive or restricted.
Most decal installer positions in outdoor advertising pay between $20 and $35 per hour depending on market, experience level, and installation complexity. Experienced installers specializing in complex applications like vehicle wraps or large-format floor graphics typically earn at the higher end of this range.
Send an email to [email protected] with the subject line ‘Decal Installer – [Your Market].’ Include your market, relevant installation experience, types of surfaces and materials worked with, and any notable brands or agencies you have installed for.
Professional outdoor decal installers typically supply their own basic tool kit including squeegees in multiple hardness levels for different surface types, utility knife and trimming tools for precision edge cuts, a heat gun or torch for vinyl conforming on curved or textured surfaces, surface cleaning supplies including isopropyl alcohol and lint-free cloths, and a level and tape measure for precision alignment work. More specialized equipment for floor graphic anti-slip lamination or vehicle wrap installation may be provided by the contracting agency for specific jobs.
Ready to Run Your Campaign?
Call us or email us. We’ll tell you exactly what we can do in your market and what it costs.
American Guerrilla Marketing — Los Angeles
Street-level campaigns in Los Angeles and nationwide. Wheatpasting, LED trucks, street teams, and more.
(646) 776-2770
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