American Guerrilla Marketing is building its national field installation crew network for sign, billboard, and outdoor advertising installation work. We execute outdoor advertising campaigns across 50+ U.S. markets and need experienced installers who can handle the physical demands of professional outdoor advertising field work with the reliability and documentation standards our clients require.
Our installation work ranges from ground-level applications including wheat paste poster installation and floor graphic campaigns to elevated billboard vinyl exchanges and building-mounted sign installations. The common requirement across all of these is installation quality that holds up to professional documentation and client review.
Wheat paste poster installation is the highest-volume installation category in our portfolio. The role involves mixing and applying wheat paste adhesive, installing paper posters on approved building wall surfaces, applying topcoat paste layers for extended durability, and GPS-tagged photo documentation of each completed installation. Experienced wheat paste installers can complete 15 to 25 location installations per overnight shift with consistent quality.
Construction hoarding and temporary barrier wrap installations involve applying large-format vinyl or paper materials to hoarding panels, construction barriers, and temporary outdoor structures. This work requires precision alignment across large surface areas, seam management for multi-panel installations, and proper fastening or adhesive application appropriate for the specific substrate material.
Billboard vinyl exchange work involves accessing elevated billboard structures via appropriate equipment, removing expired vinyl panels, and installing new campaign vinyl in precise alignment. This category requires comfort at heights, appropriate fall protection equipment and certification, and physical conditioning for the manual handling demands of large vinyl panel installation at elevation.
Building-mounted sign installation covers permanent and temporary sign systems attached to building facades, including illuminated sign housing installation, channel letter mounting, and temporary banner and display hardware systems. This category typically requires basic electrical knowledge for illuminated sign work and familiarity with a range of fastening hardware for different facade materials.
Experience and reliability are the two most important qualities in field installer candidates. We look for prior outdoor advertising installation experience or directly comparable construction and trades experience, comfort with both ground-level and elevated installation environments, physical fitness for extended outdoor work including heavy lifting and sustained physical exertion, and the documentation discipline to complete GPS-tagged photo reports for every installation without reminder.
American Guerrilla Marketing is growing across 50+ U.S. markets. We are looking for experienced installers and field crew leads who want consistent campaign work with major brands.
Sign and billboard installers install, maintain, and remove outdoor advertising displays including billboard vinyl exchanges, construction hoarding wraps, building-mounted sign installations, and temporary outdoor advertising structures.
Requirements typically include prior outdoor advertising installation or related construction experience, comfort working at heights with appropriate safety equipment, physical fitness for heavy lifting and extended field work, familiarity with basic installation tools, a valid driver’s license, and ideally OSHA 10 or OSHA 30 safety certification.
Some installation work requires working at heights using ladders, scissor lifts, or boom lifts. Candidates for elevated installation work must be comfortable at heights and ideally OSHA certified. Not all positions involve significant height work; ground-level installations of construction hoarding and floor graphics do not typically require elevated access.
Installer compensation typically ranges from $22 to $45 per hour depending on installation type, experience level, safety certifications, and market. Elevated work and complex installations requiring specialty equipment command rates at the higher end.
OSHA 10 and OSHA 30 for general construction safety, aerial lift operator certification for scissor lift and boom lift work, and any state-specific sign installation licensing are the most valuable certifications for sign and billboard installer positions.
Send an email to [email protected] with the subject line ‘Sign Installer – [Your Market].’ Include your market, relevant installation experience, safety certifications, comfort level with elevated work, and any notable advertising or construction companies you have worked for.
The best field installers consistently deliver three things: installation quality that holds up to client-facing photo documentation, complete and accurate GPS documentation without errors or gaps, and reliable availability on the scheduled installation windows without last-minute cancellations. In a business where campaign launches have fixed dates and clients are expecting proof of posting within 24 hours, field installer reliability is not a minor operational consideration. It is the operational foundation that either enables or prevents client confidence in the campaign.
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American Guerrilla Marketing β Los Angeles
Street-level campaigns in Los Angeles and nationwide. Wheatpasting, LED trucks, street teams, and more.
(646) 776-2770
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