August 19, 2025 Guerrilla Marketing Agency
Few tactics are as lively and conversation-worthy as guerrilla marketing. While the world fixates on digital impressions and pay-per-click bids, savvy brands are breaking through the noise with something more tangible and disruptive—an experience designed to linger in memory and spark buzz both online and in the streets. Based in Ohio, our agency has carved a reputation as not only the premier guerrilla marketing experts in the state, but a leading creative force across North America, South America, and Europe.
Our campaigns ripple outward from the Buckeye State, reaching bustling avenues in Toronto, creative corners of São Paulo, and even the bustling boroughs of London. National brands trust us to shake up expectations, captivate new audiences, and—most importantly—link performance directly to metrics that matter. While some agencies might chase after flashes of viral attention, we’re committed to results that build real-world value.
Every campaign is built around one core principle: make the brand unforgettable, wherever it meets its audience. That means no one-size-fits-all approach. Each project is custom-designed from our full suite of guerrilla tools:
Our creative team thrives on custom requests, ready to engineer new concepts whether your aim is viral social buzz, informative street campaigns, or cultural phenomena.
Ohio sits at the crossroads of America’s culture and commerce. With manufacturing roots, vibrant education hubs, and a huge mix of urban and small-town audiences, testing tactics here often predicts national trends. Our agency’s deep knowledge of Ohio’s cities and microcultures lets us activate campaigns that feel organic to their environment, not just pasted over them.
What sets us apart from regional and national competitors? Every campaign activation draws from a roundtable of strategists dedicated to measurable outcomes. Real marketing impact isn’t just about getting noticed—it’s about proving results. That’s why metrics, analytics, and comparative performance to your ROI targets (what we call “aroid”) are woven into every service package.
We cover full production costs, offer lightning-fast installs, and guarantee detailed reporting. Every brand gets a campaign architect, not just a project manager, to ensure your activation strategy is both ambitious and effective. Reach out directly to Justin at [email protected] to get started with your tailored plan.
From gritty factory walls in Cleveland to Columbus’ creative districts, we know the state’s pulse. Below are some city-by-city ideas that illustrate how versatile guerrilla activations can transform public space and local buzz.
Home to fiercely loyal sports fans and iconic murals, Cleveland’s neighborhoods present a canvas for immersive campaigns. Consider wheat paste posting featuring artwork by local illustrators leading up to a major sporting event—imagine the Playhouse Square district transformed with branded posters before a Cavs playoff run.
For brands hoping to tap into the city’s summer scene, drone shows over Edgewater Beach or projection mapping on the Rock & Roll Hall of Fame’s gleaming exterior can electrify crowds. These activations naturally generate social media content, captivating both live audiences and digital followers.
Columbus boasts a thriving creative economy and one of the nation’s largest collegiate populations. For tech companies or lifestyle brands, our sidewalk stencils in the Short North Arts District and around OSU’s campus capture the eyes (and cameras) of a young, trend-savvy crowd.
Combine snipe posting with augmented reality triggers, so passersby can unlock interactive experiences through their smartphones. Our brand ambassadors at the Greater Columbus Convention Center turn simple trade show booths into immersive connections, backed by precise data on foot traffic and engagement patterns.
Cincinnati’s diverse architecture and lively riverside streets provide endless potential for creative shenanigans. Imagine branded water pressure sidewalk art along the Smale Riverfront or snipe posting down Vine Street leading visitors up to Over-the-Rhine’s buzzing nightlife.
Our projection mapping can light up the Music Hall façade during BLINK, one of North America’s premier light art festivals, inviting crowds to engage with both the installation and companion social feeds.
Dayton’s history of innovation and compact downtown make it ideal for both ambitious and hyper-targeted campaigns. Wheat paste activations celebrating local history can lead into pop-up shop installations for new tech or automotive products. Our team has deployed sidewalk decals around the Oregon District and the National Museum of the U.S. Air Force, transforming foot traffic into measured campaign insights.
Projection activations on building walls along Third Street or water pressure murals in Riverscape MetroPark create photo-friendly landmarks while delivering brand messaging to a diverse local crowd.
What makes us different isn’t just our roster of inventive campaigns, it’s the way we’re built around hard numbers. Each service package is delivered with a baseline for comparison: engagement metrics, foot traffic analysis, social media impressions, hashtag tracking, targeted demographic breakdowns, and post-campaign ROI evaluation.
Take a look at the approach we follow for every activation:
| Activation Type | Metrics Tracked | Sample Reporting Insights |
|---|---|---|
| Wild Wheat Paste Posting | Impressions, Shares, Engagement | Before/After neighborhood footfall data |
| Sidewalk Stencils/Art | Social mentions, Duration, Reach | Volume of shares by location |
| Projection Advertising | Dwell time, Photographs taken | Geo-tagged photo activity |
| Drone Shows | Live attendance, Social spike window | Real-time engagement, repeat exposure |
| Brand Ambassadors | Leads gathered, Interaction length | Conversion rates at event |
With precise targeting and post-campaign match-backs, you see exactly how your message moved across city blocks and social feeds.
Every client starts with a brainstorming session at our strategic roundtable. We pull in creative leads, logistics experts, and data scientists to map your campaign objectives to the methods most likely to succeed—and outperform. Every package covers production, installation, real-time support, and comprehensive reporting with actionable insights, not vague impressions.
We believe this is the future of marketing: bold, real-world ideas, backed by numbers that guide your next move with clarity. Whether you’re launching a new brand in Cincinnati or looking to make waves on three continents simultaneously, we’re ready to show you what’s possible.
Your next campaign can be tailored, swift, and entirely measurable—and it starts in Ohio. Bring your most ambitious ideas to the table and let’s put them to the test.
Contact your campaign architect Justin now at [email protected] for a consultation that moves you from brainstorm to breakthrough.
