American Guerrilla Marketing
Nationwide serivce
Media planning, media buying, billboard advertising, & guerrilla marketing

Launching a standout marketing campaign in Montana can feel like a leap into the wild, especially for brands ready to make a real impact in cities where tradition meets innovation. The state’s spirit of community and breathtaking settings provide a unique backdrop for brands seeking authentic, memorable engagement—if you know how to tap into it. While the usual billboard along I-90 or a digital ad might fade into the everyday noise, guerrilla marketing thrives in places like Billings, Missoula, Bozeman, and Great Falls.
American Guerrilla Marketing is recognized across the country for creative, strategic campaigns that break through the clutter. Our local Montana team crafts activations as bold as the Big Sky State itself, using street-level creativity to connect brands with real people, right where they live and play.
We’re American Guerrilla Marketing, widely regarded as the gold standard for unconventional marketing services in the nation. With campaigns delivered for leading brands from coast to coast—and internationally—our experience fuels fresh, eye-catching work at home in Alabama. Whether it’s turning a high-traffic sidewalk in Birmingham into a pop-up art gallery or orchestrating a flash mob in Mobile, we bring ideas to life where they’ll have the biggest impact. Let’s look at how our guerrilla tactics shake up the most popular cities in Alabama—plus which services we deliver with expert precision.

LED billboard trucks in Montana bring vivid moving ads to urban hubs and rural highways, catching attention wherever they go.
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Our Montana brand ambassadors engage with locals and tourists at fairs, markets, and sporting events.
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Wheatpaste posters in Montana offer cost-effective, high-impact exposure in community hubs and arts areas.
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In areas with transit, Montana transit ads connect with daily commuters through engaging visuals.
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Static billboard trucks in Montana reach remote areas where traditional billboards aren’t practical.
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Sidewalk stencils in Montana surprise and engage passersby in outdoor gathering areas.
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Mobile pop-up shops in Montana bring brands to local events, rodeos, and seasonal festivals.
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Bus ads in Montana keep your brand visible on city and regional transit routes.
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Bus shelter ads in Montana deliver your message in commuter-heavy areas.
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Projection media in Montana turns building walls into illuminated advertising canvases.
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Murals in Montana add artful branding to downtowns and tourist destinations.
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Coasters in Montana bars and breweries give your brand lasting visibility during social gatherings.
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Vehicle wraps in Montana turn business transportation into continuous advertising.
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Bathroom advertising in Montana venues captures attention in a focused environment.
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Taxi tops in Montana provide mobile brand exposure in tourist and urban areas.
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Taxi TV ads in Montana combine entertainment and branding for lasting impressions.
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Pedicabs in Montana events and markets offer eco-friendly, personal brand engagement.
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Event staff in Montana provide hands-on demonstrations to create lasting customer connections.
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Street teams in Montana hand out flyers at busy community events and town centers.
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Survey teams in Montana gather valuable local feedback for targeted campaigns.
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Drone light shows over Montana’s open skies create unforgettable visual displays.
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Snipe ads in Montana use pole, yard, and poster placements to maximize brand reach.
Read MoreReach your target audience with our Montana Guerrilla Marketing Agency. Unlock the power of Guerrilla Marketing activations and services.
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You will get thoughtful, devoted, and individualized attention from our experienced, qualified, and professional personnel. Being one of the most illustrious agencies in Brooklyn, New York, American Guerilla Marketing has been awarded the Best of Brooklyn title.
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American Guerilla Marketing
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Montana cities have their own rhythm: a blend of outdoor adventure, local traditions, and a tight-knit feel. From the artsy colleges of Missoula to Bozeman’s entrepreneurial vibe and Billings’ downtown revival, each community is primed for campaigns that start conversations.
People here notice when something breaks the mold. Whether it’s a wheat paste poster transforming a quiet alley or a flash event sparking curiosity outside a local brewpub, guerrilla marketing invites participation and builds word-of-mouth far beyond the initial touch.
These tactics make your message part of the local story rather than just another fleeting interruption.
What works in one city might need tweaking in another. Here’s a look at the tools American Guerrilla Marketing brings to Montana businesses looking for real engagement:
Each tactic is selected to suit Montana’s character—built to surprise, designed for lasting impressions.
Billings: Urban Heart, Western Soul Downtown Billings is seeing a resurgence, with new businesses, a lively artwalk, and growing crowds at venues like the Alberta Bair Theater. Here, wheat paste murals on side streets, snipes along 2nd Avenue, or projection advertising on iconic buildings feel right at home.
Stencils along Montana Avenue pull people in during events like Saturday Live or Food Truck Battles. Street teams at the Billings Brew Trail or targeting college crowds from MSU-Billings help put a face to your brand, while respecting local flavor and city codes.
Missoula: Art, Music, and College Vibe This city pulses with creativity. Activations thrive in the Hip Strip, around the University of Montana, and outside summer events at Caras Park. Wheat paste posters transform alleyways into talking points; sidewalk stencils guide concertgoers between downtown venues.
Projection mapping onto the Wilma Theatre or nearby historic facades draws a digital-savvy, social-media-hungry crowd, especially during film festivals or First Friday art nights. Our brand ambassadors mingle easily in this friendly, progressive scene.
Bozeman: Young, Smart, and Outdoorsy Bozeman’s Main Street and the Montana State University campus offer prime territory for inventive campaigns. Sidewalk stencils on game days or snipes leading to pop-up product launches fit the city’s youthful energy.
With a constant stream of tech start-ups, brewery openings, and outdoor festivals, flyer distribution and street-level projection ads work especially well. Think campaign launches around Sweet Pea Festival or winter activations during Frost Fest.
Great Falls: Military History and Community Spirit In Great Falls, rich history and strong community ties define the marketing landscape. Projections on historic buildings, wheat paste near downtown galleries, or stencils at event entrances all help make a mark in this city.
Brand ambassadors at fairs, city-run events, or Farmers Market weekends bring campaigns to life. Flyer teams can also target Malmstrom Air Force Base or the local college to reach a wide cross-section of Great Falls’ audience.
| Service Type | Billings | Missoula | Bozeman | Great Falls |
|---|---|---|---|---|
| Wheat Paste | Downtown alleys | Hip Strip, URail | Main Street, Peach | Downtown Art Walk |
| Sidewalk Stencils | Montana Avenue | Caras Park, Wilma | Near MSU, Elm Street | Farmers Market, 10th Avenue |
| Poster Snipes | 2nd Avenue North | Downtown crosswalks | Brewery trail, Main | Civic Center area |
| Projection Ads | Babcock Building | The Wilma Theatre | Sweet Pea Fest area | Historic Great Falls facades |
| Flyer Handouts | Brew Trail | College game days | Outdoor expos, fairs | Military base, art fairs |
| Brand Ambassadors | Events at MetraPark | First Friday events | University rodeos | Summer Splash at the Falls |
It’s not just about being seen once. The beauty of guerrilla marketing lies in repeat, in-person interaction that feels like a discovery. You’ll reach locals, students, tourists, and families in places they already love—elevating your brand into the rhythm of daily life.
Every campaign is adapted for the local context and audience—what gets cheers in Bozeman may feel out of place in Great Falls without the right tweaks.
National experience matched with local know-how sets us apart. Hundreds of successful campaigns across the U.S. mean we bring both creativity and an ironclad process to the table—essential for pulling off bold activations while
respecting city ordinances.
Our staff know every hidden mural wall, foot traffic shortcut, and city council quirk. We help you find the right balance of boundary-pushing and brand-building.
Montana offers a mix of bustling college energy, local arts scenes, and spectacular outdoor events—meaning you can reach people in surprising settings, far beyond the expected city sidewalk. Guerrilla marketing here is about community participation: being part of the place, not just advertising to it.
Start with your campaign’s end goal. Do you want to rally a crowd at a festival? Spark curiosity among college students? Generate buzz for a Montana product launch? Once you have the vision, choosing the right blend of tactics and locations becomes a creative strategy session.
American Guerrilla Marketing takes your sketch of an idea and transforms it into a citywide event. Billboards and banner ads could never compete with the energy your brand brings to life on the streets and plazas of Montana’s most exciting cities.