American Guerrilla Marketing creates branded character experiences for campaign activations across the United States and internationally. We build mascot suits, character costumes, and wearable brand installations that show up in real environments: crowded streets, festival grounds, brand pop-ups, and retail floors. When the work is good, people stop, take photos, and remember the brand. That starts with the fabricator.
We need skilled costume fabricators who can build to spec, communicate clearly, and deliver work that holds up under street conditions. This page explains what we build, what we look for, where we work, and how to get in touch.
About This Listing
This job posting is written and maintained by the AGM field operations team. American Guerrilla Marketing has been producing street-level campaigns since 2008, with activations in over 40 U.S. markets and campaigns across Europe, Asia, and Latin America. Our costume and character work spans brand mascot debuts, festival activations, product launches, and wearable billboard programs.
Contact for this listing: [email protected] | (646) 776-2770
About the Role
Costume fabricator jobs at AGM are project-based. You receive a brief, confirm specs and timeline, and deliver a finished costume or component that meets campaign requirements. Most projects start with client-supplied creative assets: a character sheet, brand guide, or reference image. Your job is to translate that into something a performer can wear in a street environment for several hours at a time.
We work with fabricators as independent contractors. Some projects are one-off builds for a single activation. Others involve a series of costumes across multiple markets. We source locally when possible, which keeps shipping risk low and allows for in-person fittings before the campaign goes live.
The role requires attention to detail, comfort with construction deadlines, and an honest assessment of your own capacity. We prefer fabricators who ask questions early rather than deliver surprises at the end.
Project Types
The builds we commission fall into four main categories:
Mascot Suits
Full-body branded character suits worn by performers at product launches, retail activations, and public events. These typically include a foam-sculpted head, body suit, hands, and feet. Vision and ventilation are critical: performers need to see clearly, and the suit needs airflow to remain wearable during long activation windows.
Foam Character Builds
Character builds based on foam carving and upholstery, often used for brand mascots that need a specific sculptural look. The foam must be durable enough to handle real-world contact, including crowds, weather, and repeated transport between markets.
Wearable Billboards
Structural pieces worn by brand ambassadors to display messaging or product imagery at street level. These range from simple sandwich-board formats to custom-fabricated wearable structures. The build needs to be lightweight enough for a person to wear for a full shift and stable enough to remain intact in wind and foot traffic.
Branded Clothing Pieces
Custom garments produced for brand ambassador programs where off-the-shelf apparel does not match campaign specs. This includes custom uniform fabrication, branded outerwear, and specialty pieces with integrated display elements.
Costume Fabricators in U.S. Cities
We are actively looking for fabricators in the following U.S. markets. Local sourcing reduces lead time and allows for fit checks before activation day.
- New York, New York – Our home market. High volume of activations year-round.
- Los Angeles, California – Entertainment and consumer brand activations.
- Chicago, Illinois – Festival season and experiential campaign work.
- Miami, Florida – Retail and nightlife activations, bilingual campaign builds.
- Austin, Texas – Event-heavy market with consistent campaign volume.
- Houston, Texas – Corporate brand activations and multicultural campaigns.
- Dallas, Texas – Street team activations and brand launch work.
- Atlanta, Georgia – Consumer product launches and festival presence.
- Boston, Massachusetts – College and street-level campaign builds.
- Philadelphia, Pennsylvania – Street activation and event support.
- Seattle, Washington – Tech and outdoor brand activations.
- Denver, Colorado – Outdoor event and festival campaign builds.
- Nashville, Tennessee – Event marketing and consumer brand presence.
- Portland, Oregon – Independent brand and retail activations.
- Columbus, Ohio – Growing activation market with strong brand presence.
If you are based in a city not listed here, still reach out. We book campaigns across the country and build our fabricator network one market at a time.
International Markets
AGM runs campaigns outside the United States for clients with international brand presence. We look for fabricators in the following international markets:
- London, United Kingdom – Consumer brand activations and experiential events.
- Tokyo, Japan – Character and mascot builds for retail and event campaigns.
- Mexico City, Mexico – Bilingual brand activations and street-level campaign builds.
International fabricators must be able to communicate by email in English, deliver completed builds with sufficient lead time for shipping review, and provide detailed documentation of materials used.
Skills Required
We look for fabricators with hands-on experience in most of the following areas:
- Sewing and garment construction – Machine sewing, hand finishing, pattern work for character suits and branded garments.
- Foam carving – Shaping EVA and polyfoam for mascot heads, body panels, and structural components.
- Fabric selection – Choosing materials that meet appearance, durability, and performer comfort requirements for street use.
- Structural support and framing – Building internal frames and support systems that keep a costume in shape over an activation period.
- Ventilation design – Integrating airflow into full-body suits and foam heads so performers can work safely in warm conditions.
- Performer wearability – Designing for range of motion, weight distribution, and visibility, not just appearance.
- Durability for street use – Building pieces that hold up to crowd contact, changing weather, and repeated transport.
Experience with painting, dye work, silicone finishes, and wig construction is a plus. We do not expect every fabricator to cover every skill, but clear communication about what you do and do not do saves time on both sides.
Portfolio Requirements
When you apply, include a portfolio or link to examples of your work. We want to see:
- Photos of completed builds – Construction shots and finished costume images. Close-ups of seams, foam work, and structural details help.
- Client or campaign context – What was the costume for? A retail launch, a festival, a mascot debut? Context tells us how you approach a real brief.
- Wearability testing evidence – Photos or notes showing the costume was worn by a performer, including any adjustments made after fitting. We want to know you think about the person inside the suit.
If your work has appeared in brand campaigns, we want to know. If you have worked with advertising agencies, event production companies, or experiential marketing firms before, say so. That context matters when we are matching fabricators to campaign specs.
Prior Employment
We work with fabricators from a range of backgrounds. Previous work in theatrical costume shops, theme park costume departments, film and television wardrobe, mascot manufacturing companies, cosplay production, or independent garment studios all translate well to brand activation work.
We have no preference for formal training versus practical experience. What matters is that you can build something that works in the real world, hold a timeline, and communicate clearly when problems come up.
Prior work with advertising agencies or experiential marketing companies is a genuine plus. If you have built costumes that were deployed in front of real audiences at real events, that experience carries weight here.
Compensation and Timeline Expectations
Fabrication fees are project-based and quoted per build. Rate depends on scope, materials, and timeline. We provide a project brief and ask fabricators to submit a quote before confirming an agreement.
Materials costs are typically reimbursed separately from the fabrication fee, with receipts required. We ask fabricators to source materials and submit a cost estimate before purchasing for larger builds.
Timelines vary by campaign. Some builds have a three to four week window. Others require faster turnaround when a campaign is added late. We try to give as much lead time as possible and will be direct about rush situations when they come up. Rush projects carry adjusted rates.
Payment is processed after delivery and approval of the finished build. We do not hold payment beyond a reasonable review period.
How to Apply
Send your application to [email protected] with the subject line “Costume Fabricator Application” and your city.
Include:
- Your name and location (city, state or city, country)
- A brief description of your fabrication background and specialties
- Portfolio link or attached images of recent work
- Your general availability and typical project lead time requirements
- Rate range or preferred quoting process
We review applications on a rolling basis and respond to those that match active or upcoming project needs. If we do not have an immediate fit, we keep qualified fabricators on file for future projects.
Frequently Asked Questions
Do I need to be based in one of the listed cities to apply?
No. We list cities where we have the most frequent need, but we work across many markets. If you are in a different city and interested, send your information. We keep a running list of fabricators by location and reach out when projects come up in your area.
Is this full-time employment or freelance contract work?
All fabrication work is project-based and contracted on a per-build basis. This is not a staff position. Many fabricators we work with maintain independent studios or work alongside other clients. We fit into your schedule as a recurring project client, not an employer.
Who provides the creative direction for each build?
We provide a creative brief sourced from the client’s brand team. This typically includes character references, color specs, size requirements, and notes on how the costume will be used. You build to that brief and flag any issues or questions before fabrication begins. We are available throughout the process for clarification.
What if I only do one type of fabrication work, like sewing or foam carving?
That is fine. Not every build requires every skill set. We often coordinate between multiple specialists on a single project. If you are a strong sewist but do not do foam work, say so. We may bring you in for the garment components while another fabricator handles the structural pieces. Clarity about your specialty helps us match you to the right projects.
How many costumes does a typical project involve?
It varies. A single-market activation might need one mascot suit. A national program with multiple street teams could require five to twelve identical builds across several cities. We discuss scope upfront before any agreement is confirmed, so you know exactly what you are committing to before work begins.
What happens if there are fit issues after the costume is delivered?
Minor fit adjustments after delivery are part of the process and are typically handled by the fabricator. Significant changes due to spec changes on the client side are handled as a separate scope item. We document the original brief clearly so there is no ambiguity about what was asked for versus what changed.
Can I see examples of past AGM character and costume campaigns?
Some campaign work is public and visible on our site and social channels. Other work is under client confidentiality agreements. When you apply, we can discuss relevant past projects during our initial conversation. We give fabricators enough context to understand the type of work we produce and the quality level we expect.
Ready to Launch Your Campaign?
Whether you need one mascot suit or a full street team in costume, AGM handles the brief-to-activation process from end to end. Talk to us about what you are building.
Related AGM Services
Livy Phillips
Campaign Architect, American Guerrilla Marketing
Livy Phillips runs field operations at American Guerrilla Marketing, building the installer and field crew networks behind our national campaigns. She has coordinated street-level work across markets from New York to Los Angeles and knows what it takes to get a campaign executed cleanly, on time, and documented right.
See Our Work on Google
We have been running street-level campaigns in this city for years. See what real clients say, browse our work, and get a sense of who we are before you reach out.