American Guerrilla Marketing
Nationwide serivce
Media planning, media buying, billboard advertising, & guerrilla marketing
Guerrilla marketing in Green Bay, Wisconsin works because the city is compact, event-driven, and built around highly repetitive daily movement tied to employment, healthcare, education, retail, and sports-driven activity. Green Bay is not a sprawling metro and it is not only a game-day town. It is a regional service hub for northeastern Wisconsin where residents, healthcare workers, students, professionals, and visitors circulate through the same streets every single day. That repetition creates ideal conditions for guerrilla marketing built on familiarity, placement discipline, and frequency rather than scale.
Green Bay runs on routine. Hospital shifts, downtown workdays, class schedules, retail errands, lunch loops, and commuter movement push people through the same corridors repeatedly, with major surges layered on top during Packers games and large events. Guerrilla marketing performs best here when it aligns with those rhythms and appears where people already walk, drive, linger, gather, and return.
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“Justin and the AGM team were fun and efficient to work with. We had a tight timeline, and Justin nailed it. They went above and beyond to meet our needs and offered up so many great ideas. Can’t wait to work with AGM again!”
Jaime Morgans
5-Star Google Review, AGM NYC
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“The team at AGM was an absolute joy to work with, very responsive, FAST and thoughtful, they came to the table with a ton of ideas we hadn’t realized were available, they worked with our short timeline and got my client eyeballs that they wouldn’t have reached using the usual media companies. I would absolutely recommend them. Thanks so much!”
Heather Cummings
5-Star Google Review, AGM NYC
We execute guerrilla marketing in Green Bay by studying how people actually move through the city. Downtown Green Bay, Broadway District, Washington Street, the Stadium District around Lambeau Field, the University of Wisconsin–Green Bay corridors, medical zones, Oneida Street, and major commuter arterials create predictable daily circulation. While Green Bay attracts national attention during football season, real performance comes from overlapping healthcare employment, campus life, downtown repetition, and retail routines layered on top of event traffic.
Our approach to guerrilla marketing in Green Bay begins with physical scouting and real-world observation. We identify pedestrian slow zones, parking-to-destination transitions, campus walkways, stadium access routes, nightlife streets, hospital entrances, retail corridors, and secondary blocks that receive daily exposure. From there, we assign tactics based on context — posters and wheatpasting where foot traffic repeats, street teams and surveys where people linger, experiential activations during events, mobile and vehicle-based media along commuter routes, and reinforcement tactics in residential neighborhoods. Planning, production guidance, execution, documentation, and reporting are handled end to end.
Street teams and brand ambassadors deliver direct engagement in downtown, campus, and nightlife environments.
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Posters and wheatpasting provide repeated visual exposure along pedestrian corridors and secondary streets.
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Man-on-the-street surveys capture real-world sentiment near transit hubs, campuses, and employment zones.
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Mobile billboard trucks reinforce visibility along commuter routes and major arterials.
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Experiential activations work best in nightlife, event-driven, and cultural environments.
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Beer coasters and tabletop advertising reinforce messaging during extended dwell time.
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Bathroom advertising delivers uninterrupted exposure in high-dwell environments.
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Sidewalk stencils place messaging at ground level near pedestrian slow zones.
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Door hangers provide hyper-local reinforcement within residential neighborhoods.
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You will get thoughtful, devoted, and individualized attention from our experienced, qualified, and professional personnel. Being one of the most illustrious agencies in Brooklyn, New York, American Guerilla Marketing has been awarded the Best of Brooklyn title.
Nationwide
Industry City, Brooklyn, New York 11232
American Guerilla Marketing
Hours
Mon - Fri: 9 AM - 5 PM
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Guerrilla marketing performance in Green Bay is measured at the neighborhood and corridor level using observed pedestrian behavior, commuter volume, healthcare visitation, and standard out-of-home impression modeling. Because Green Bay compresses activity into several dense corridors rather than one large urban core, performance is evaluated through exposure frequency rather than one-time reach.
We analyze how often people encounter the same placements over one-week, two-week, and four-week periods. In Green Bay, downtown streets, the Stadium District, campus-adjacent zones, medical corridors, and retail arterials consistently outperform residential neighborhoods because people revisit these locations daily as part of their routines.
| Neighborhood | Population | Impressions (1 Week) | Impressions (2 Weeks) | Impressions (4 Weeks) | Estimated Engagements | Engagement Rate |
| Downtown Green Bay | 9,500 | 145,000 | 290,000 | 580,000 | 203,000 | 35% |
| Broadway & Washington Street Corridor | 11,000 | 165,000 | 330,000 | 660,000 | 231,000 | 35% |
| Stadium District (Lambeau Area) | 14,000 | 180,000 | 360,000 | 720,000 | 252,000 | 35% |
| University of Wisconsin–Green Bay Area | 18,000 | 200,000 | 400,000 | 800,000 | 280,000 | 35% |
| Medical & Healthcare Corridors | 16,000 | 185,000 | 370,000 | 740,000 | 222,000 | 30% |
| Retail & Oneida Street Corridors | 20,000 | 190,000 | 380,000 | 760,000 | 228,000 | 30% |
| Commuter & Arterial Routes | 22,000 | 200,000 | 400,000 | 800,000 | 240,000 | 30% |
| Residential Green Bay | 45,000 | 150,000 | 300,000 | 600,000 | 150,000 | 25% |
Impressions represent estimated visual exposures based on repeated pedestrian circulation, commuter travel, healthcare visits, retail routines, and event-driven movement. Engagements reflect real-world responses such as QR scans, survey participation, flyer acceptance, sampling interaction, or recall-driven action.
All impression and engagement figures are estimates provided for planning purposes only. Actual results vary based on creative quality, placement density, timing, seasonality, and execution. No performance outcomes are guaranteed.
Downtown Green Bay serves as the city’s civic and commercial core with offices, restaurants, bars, and daily foot traffic.
Guerrilla marketing in Downtown Green Bay works best with street teams, brand ambassadors, man-on-the-street surveys, and posters positioned along Washington Street, Broadway, and nearby side streets. Posters and wheatpasting perform well just off primary walking routes, benefiting from repeated exposure throughout the workday and evening.
Broadway and Washington Street anchor Green Bay’s retail, dining, and nightlife activity.
Posters, street teams, experiential activations, coasters, and bathroom advertising perform well here due to steady pedestrian traffic and repeat visitation throughout the week.
The Stadium District around Lambeau Field generates consistent daily movement and massive event-based surges.
Posters, street teams, experiential activations, mobile billboards, and vehicle wraps perform best here, especially around game days and major events layered on top of everyday activity.
UW–Green Bay generates predictable daily movement tied to class schedules, housing, and campus events.
Student brand ambassadors, surveys, flyers, sidewalk stencils, and posters perform extremely well here because students and staff traverse the same routes multiple times per day.
Medical and Healthcare Corridor Guerrilla Marketing
Green Bay’s medical corridors support major hospitals and clinics with steady workforce and patient movement.
Surveys, flyer distribution, posters, and mobile placements perform best during predictable appointment and shift windows. Messaging should remain clear, respectful, and repetition-driven.
Retail corridors and Oneida Street generate repeat visits tied to shopping, dining, and errands.
Mobile billboard trucks, posters, street teams, coasters, and bathroom advertising perform well due to frequent return visits.
Major arterials feeding Green Bay generate consistent regional commuter traffic.
Mobile billboard trucks, vehicle wraps, posters, and street teams perform well due to repeated daily exposure.
Residential neighborhoods function primarily as reinforcement zones.
Door hangers and targeted flyer drops support awareness built in downtown, campus, medical, retail, and stadium districts.
Guerrilla marketing works in Green Bay because the city is built on routine, regional service gravity, and repeat daily movement with powerful event overlays. People encounter the same streets, hospitals, campuses, shops, and venues multiple times per day.
When executed thoughtfully, guerrilla marketing in Green Bay feels practical and familiar rather than disruptive. Repetition paired with placement discipline drives recognition and action.
Guerrilla marketing works in Green Bay because daily movement is extremely repetitive across healthcare, education, downtown services, retail corridors, and commuter routes, with major event surges layered on top.
Downtown Green Bay, Broadway and Washington Street corridors, the Stadium District, UW-Green Bay areas, medical corridors, Oneida Street retail zones, and commuter routes consistently perform best due to repeat visitation.
Yes, posters work extremely well in Green Bay when placed along repeat pedestrian routes and secondary streets. Consistency and placement matter more than size.
No. Green Bay’s size actually strengthens guerrilla marketing by allowing messages to reach the same audiences multiple times within a short window.
Posters, street teams, surveys, sidewalk stencils, experiential activations, and mobile placements perform best because fans, students, and staff repeat the same routes daily.
Most Green Bay guerrilla marketing campaigns perform best over two to four weeks, with extensions during football season and major events.
