December 30, 2025 Product Demonstrations
American Guerrilla Marketing helps brands turn a simple taste or trial into a high-intent buying moment. In Kansas, where shoppers value friendly faces and proof you can actually taste, the right demo at the right venue converts attention into real lift at the register.
Our teams are built for that.
American Guerrilla Marketing (AGM) is the leading guerrilla marketing staffing agency in the U.S. We run product demonstrations and food sampling nationwide, and we do it in ways that Kansas shoppers actually enjoy. That includes personable, sales-minded brand ambassadors, food-safe field teams, and booth builds that catch the eye from 30 feet away.
AGM is both a food demo agency and a product demo agency. We also activate wheatpasting, snipes, stencils, decals, LED trucks, and projections to amplify your presence around the venue or neighborhood. When you need Product Demonstration and Food Demos in Kansas that turn awareness into measurable sales, our playbook and people make it happen.
Live demos remove guesswork. They let customers taste, try, or ask a quick question before choosing a product. That reduces perceived risk and builds trust at the moment of decision.
Here is what brands see when they run structured demo programs with trained staff and clear calls to action:
Sampling also nudges up basket size and brings new buyers into the franchise. Kansas grocers and market managers report the same pattern: the smell, the taste, and a quick story from a friendly rep keep people nearby long enough to say yes.
| Metric | Baseline | During Demo | Uplift |
|---|---|---|---|
| Unit Sales per Store per Day | 100 | 140 | +40% |
| Conversion (tastes→buys) | 8% | 18% | +10pp |
| Avg Basket Size (storewide) | $38 | $42 | +$4 |
| Email/SMS Opt-in Rate | 3% | 11% | +8pp |
| Repeat Purchase @ 30 Days | 12% | 28% | +16pp |
What powers these results is simple: trial beats speculation, and a friendly prompt with a small incentive moves shoppers from curious to committed.
Target venues where foot traffic, shopper intent, and category fit overlap. The four cities below are reliable anchors for statewide programs, with grocery chains, malls, and convention centers that welcome sampling.
Grocery: Dillons Marketplace at 21st & Maize Road Mall: Towne East Square Convention: Century II Performing Arts & Convention Center
Wichita mixes suburban grocery volume with downtown event energy. Dillons Marketplace locations handle strong weekend traffic, and Century II brings steady convention and festival schedules.
Grocery: Hy-Vee at 135th & Antioch Mall: Oak Park Mall Convention: Overland Park Convention Center
Johnson County shoppers respond to quality, health, and convenience. Oak Park Mall footfall is ideal for “try it now, buy it nearby” campaigns, and OPCC hosts frequent consumer shows that welcome tasting.
Grocery: Price Chopper at 76th & State Avenue Mall: Legends Outlets Kansas City Convention: Jack Reardon Convention Center
The Legends district pairs tourism and outlet traffic. Price Chopper stores in Wyandotte County are strong for weekend sampling tied to game days and family bundles.
Grocery: Dillons at Fairlawn Plaza Mall: West Ridge Mall Convention: Stormont Vail Events Center
Government, schools, and families make Topeka a smart test market. Pair weekday lunch demos with late afternoon commuter traffic for solid conversion.
Most Kansas programs start with a small cluster of stores or a weekend of events, then scale quickly once the first wave of data validates lift.
Every store layout and crowd flow is different. Our field training keeps teams fast, friendly, and focused on sales.
Short, simple, and repeatable beats long monologues. The mission is to create momentum around the table and at the shelf.
Measurable sales prove the value of demos. We collect and organize the data that matters.
When allowed by the retailer, we match sampling to loyalty data to track repeat purchases. If not, we use coupon ties and QR landing pages to connect the dots.
Kansas shoppers love local flavor and clear value. Here are ready-to-run concepts you can drop into grocery floors, malls, and event halls statewide.
Want more Kansas flavor?
Each idea plugs into our staffing, booth, and analytics stack so you can compare performance across venues and dates.
“If you’re ready to run high-impact Product Demonstration and Food Demos in Kansas, AGM makes it turnkey: $390 per shift for demo staffing, custom booths to spec, and a 20% analytics layer that proves results.”
👉 Ready to launch your demo? Contact Campaign Architect Justin at [email protected]
