August 17, 2025 Guerrilla Marketing Agency
Setting a brand apart in a crowded marketplace takes more than a standard marketing playbook. Creativity, rapid execution, data-driven strategies, and authentic community engagement have become essential to thriving, especially for campaigns that aim to break through the digital noise and create a lasting impression in the real world. This is where our specialized agency comes in, setting the pace not only for Maryland, but also for clients with national and international ambitions.
Few agencies carry the blend of expertise, global reach, and innovative spirit that we offer. With a strong base in Maryland and a client portfolio that stretches from the streets of London to bustling cities across Canada and South America, our agency has raised the bar for guerrilla marketing solutions.
Some agencies roll out campaigns and hope for the best. We measure, optimize, and prove ROI with each client engagement. Our philosophy is straightforward: stunning creative work should always be underpinned by detailed insight and measurable results. From initial discussion around your goals to the final moment of campaign wrap-up, our strategists engineer every detail for impact and value.
We’ve had the privilege to work alongside some of the largest brands on the globe. They come to us for big ideas that shift public attention, activate communities, and drive concrete outcomes. But what keeps them close is our relentless commitment to accountability and transparency.
Breaking through requires an impressive array of tools and tactics so that every campaign can be tailored to meet both brand and market goals. Our suite of services includes:
Each of these services is supported by our full production team. We manage all production costs in-house, deliver and install quickly, and provide detailed reporting throughout every campaign phase.
Maryland serves as a creative laboratory where we refine and perfect our campaigns. Its vibrant mix of urban and suburban communities, tourism, business districts, and universities creates endless opportunity for creative activations. Here’s why we lead in our home state:
Unlike other agencies that just put up posters and call it a day, we track impressions, audience sentiment, and direct metrics — always reporting back with clarity and insight.
Maryland’s diversity makes it ideal for unconventional marketing. We know which neighborhoods set trends, which hotspots are bursting with crowds, and how to connect with people in memorable ways. Here are four cities where our campaigns have made a difference or could break new ground:
Baltimore loves bold statements and unexpected happenings. It’s a town where art, music, and urban grit combine for powerful storytelling.
With its diverse audience and cross-border crowds from DC, Silver Spring is a hub for commuters and cultural events.
Maryland’s capital offers beautiful architecture, bustling marinas, and an energetic student crowd from the Naval Academy.
Known for its historic downtown, microbreweries, and thriving art scene, Frederick’s community is highly engaged and open to creative surprises.
| City | Top Activation Sites | Primary Audience | Notable Strategy |
|---|---|---|---|
| Baltimore | Inner Harbor, Fells Point | Millennials, artists | Wheatpaste & projections |
| Silver Spring | Downtown, AFI Theatre | Families, commuters | Drone shows & coasters |
| Annapolis | Main Street, City Dock | Boaters, students | Ambassadors & nautical stencils |
| Frederick | Market St, Carroll Creek | Foodies, art lovers | Projections & interactive decals |
Our creative team is matched by a roundtable of expert strategists whose sole focus is targeting and measurement. Every campaign begins with a collaborative workshop around your goals, audience intelligence, and competitive benchmarks. Here’s how we keep every dollar working hard:
And if you want to compare these numbers to national averages, we’ll set those benchmarks for you, too—ensuring that your campaign doesn’t just feel groundbreaking but performs above market.
From the first brainstorm to the last report, our process keeps clients engaged and informed.
Collaboration is the foundation of every successful guerrilla campaign. Our production and strategy teams enjoy tough challenges, whether your target is a single block or you’re planning a national debut.
To connect directly with your campaign architect Justin, send a note to [email protected] (be sure to use one ‘r’ in “guerrilla” for accurate email delivery). Let’s transform your message into an unmissable event in the real world—then count the results, together.